Crafting compelling experiences from complex challenges.
I thrive on tackling tough design problems – deconstructing them to uncover opportunities for improvement, and crafting refined solutions. Dedicated, collaborative, and open-minded, I go beyond Style Guides and Design Systems to ensure seamless alignment between user needs and business goals.
My diverse experience in tech companies and agencies fuels my passion for driving innovation and kick-starting new ideas. I specialise in transforming business metrics through innovative thinking, championing the craft, and translating user flows into captivating visual designs.
Product Design  |  User Experience Design  |  User Interface Design  |  Design systems  |  Design tokens  |  Information Architecture  |  User Flows  |  Prototyping  |  User Testing  |  Agile Methodology  |  Design Thinking  |  Data Visualisation  |  Accessibility  |  Love Figma  |  Know Sketch  |  Used Adobe Creative Cloud  |  Background in web development  |  Started with print design  |  English fluent speaker  |  German native speaker
Few of the places I worked with
Past projects
2018  :  Lloyds Banking Group  :  2017  :  Lloyds Banking Group  :  2016  :  Bank of Scotland  :  2015  :  BT Mobile  :  KPMG  :  TK Maxx  :  Rated People  :  Greggs  :  2014  :  AstraZeneca & DigitasLBi  :  Zurich Insurance Group  :  Shell  :  SEGA  :  The Official Charts Company  :  McArthurGlen  :  2013  :  INTO  :  The Organic Pharmacy  :  Raconteur  :  2012  :  Sony Caprice  :  2011  :  VisitEurope  :  2010  :  MediaCom
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