SEGA was in the need for a new platform to promote their game Football Manager. Actually required were two platforms – one to promote the game and one for the developer's studio, which had a growing community sitting behind it.
I was responsible to create the UI Style Guides for those two responsive websites, combining the styles and principles between them.
![](https://cdn.myportfolio.com/140f355f-e243-48ee-9c0f-0e5e253e485e/f3c82876-cfc6-4d0b-bd72-8d8207927213_rw_1200.png?h=c8133519f3622103e3bc0756032d8b59)
![](https://cdn.myportfolio.com/140f355f-e243-48ee-9c0f-0e5e253e485e/852c0977-ab77-44f1-90fc-cdc1e218a001_rw_1200.png?h=28a2c24582aa1ebc3d4b69c5db7cd46b)
![](https://cdn.myportfolio.com/140f355f-e243-48ee-9c0f-0e5e253e485e/0b757e1c-0f32-4eeb-80e0-518040be6089_rw_1200.png?h=b240ab89d79efa40577d85517ced5eaf)
![](https://cdn.myportfolio.com/140f355f-e243-48ee-9c0f-0e5e253e485e/8e883cd6-e31a-48d2-8464-41dd260443e1_rw_1200.png?h=c21f31956dca6c650e3fc026397a3299)
![](https://cdn.myportfolio.com/140f355f-e243-48ee-9c0f-0e5e253e485e/1e86be61-0b38-4b0c-a0a6-e4b6a7167155_rw_1200.png?h=c3bfa3876637571ff1f3ab0732ed26d9)
Style Guide
![](https://cdn.myportfolio.com/140f355f-e243-48ee-9c0f-0e5e253e485e/df673c95-d718-4a75-bd35-a48b63bfc25d_rw_1200.png?h=e17a6a8ffa2a555edefd0200a816896e)